Reaction to Super Bowl Commercials - FOX44 - Burlington / Plattsburgh News, Weather & Sports

Reaction to Super Bowl Commercials

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For some, the commercials are just as important as the big game.

FOX44 and ABC22 wanted to know how they stacked up.

According to our Facebook page, the Budweiser Clysdale commercial was the overall favorite, followed by Dodge Ram Farmer and coming in third seemed to be a tie between the Doritos eating goat and the old folks Taco Bell.

We went to an ad agency to find out if the experts agree.

"Commercials that were the most impactful were by in large the 60 second spots so that's almost 8 million right there. You think they should be impactful for 8 million dollars, but they were story tellers. The Audi commercial was a story teller," Yoram Samets, Advertising Executive, said.

You can watch the 2013 Super Bowl ads here.

 

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