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SOURCE: Content Rules
Swisher’s Appointment Highlights the Importance of Developing Global-Ready Content
San Francisco, CA (PRWEB) June 20, 2012
Content Rules, Inc. today announced that CEO Val Swisher has accepted an invitation to join Translators Without Borders' Board of Directors. As a general board member, Swisher will act as an advisor on future Translators Without Borders projects.
Prior to her appointment, Swisher led several collaborative efforts between Content Rules and Translators Without Borders, including developing a training course on “How to Write Using Simplified English” for a new team of translators in Nairobi.
Currently, Val and her team at Content Rules are working with Translators Without Borders on the “Simple Wikipedia Project.” Throughout this 2+ year endeavor, a total of 80 medical articles posted on Wikipedia will be translated into simple English, which will enable the pages to be translated into many languages around the world.
“Val has already made a tremendous difference in our work in Africa so we are thrilled to welcome her to our board of directors,” says Lori Thicke, Co-Founder of Translators Without Borders. “With her passion and expertise in developing content that can be understood by people of all backgrounds, we look forward to having Val strengthen our impact.”
“As CEO of Content Rules, I have worked with many top companies such as PayPal to make “global readiness” content a priority. However, a personal goal of mine is to extend this concept to people all over the world who need simplified content the most,” says Swisher. “Now with my involvement with Translators Without Borders, I am certain that creating better content to save lives will undoubtedly become a reality.”
Val Swisher earned her B.A. in Social Psychology and Music from Tufts University. She founded Content Rules in 1994 and under her leadership the company has grown to serve 200+ customers and encompass a network of 2,000+ technically-astute content developers. Val is a frequent speaker on how to create, standardize, and get your content ready for the demands of the global marketplace. Before starting Content Rules, Swisher held management positions at 3Com and SynOptics.
Val lives in Silicon Valley with her husband Greg, her son Max who blogs at Good Morning Geek, and frequently travels to Denver to visit her son Matthew.
About Content Rules
Formerly Oak Hill Corporation, Content Rules reduces the cost of globalizing your content, so you can expand your brands' footprint into more markets. Implemented in the cloud, ContentRules™ IQ targets companies with an in-house team, reducing the cost of localizing content by up to 40% while enforcing control over content quality and brand standards. For those customers who don't have an in-house team, Content Rules provides the people and expertise needed in four areas: technical documentation, training development, marketing collateral, and global readiness.
For more information, please visit http://www.contentrules.com.
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